Reviews Matter - The Trustpilot Blog

Blog - Reviews Matter

Cox & Cox Review

Trailfinders Review

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How companies use your reviews to get better

Wondering if reviews really help? The answer is absolutely yes. Behind every review is a story, and when you put thousands of reviews together help companies understand how they can improve their business operations and their customer experience.

Buyer beware: Shoppers waste millions on beauty and wellness products due to fake reviews

Review of Glamnetic

Review of Moitié Cosmetics

Review of Plexaderm®

Review of Blank Canvas Cosmetics

Review of MoxieLash

2020 Consumer Report: Combating Misinformation in the Health + Beauty Sector

In a world of misleading beauty ads, let credible reviews be your guide

Mascara, lipstick and other beauty utensils

Beauty advertisement by brand and influencers can be misleading, especially when they are filtered and Photoshopped. Credible reviews can be your guide to fining reliable beauty products and services. 

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The case for leaving 2, 3, and 4-star reviews

We're making the case that 2, 3, and 4-star reviews are are good reviews and are critically important for providing businesses with feedback and for upgrading the world. 

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Review of Peddle

Review of Laguiole Imports

A critical analysis of the 5-star experience

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A closer look at what it means to truly have a 5-star experience, what factors to consider before deciding on a star rating, and what it means to leave a less-than-5-star rating. 

THUMBNAIL: A critical analysis of the 5-star experience

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Deloitte travel consumer insights

Reading reviews are a great way to make sure you're getting the best prices out there

Rental car customer review

Travel insurance review

Want to learn more about trends in the travel industry and how things could change? Check out our report, Trustpilot Consumer Insights: How COVID-19 hit the travel industry and what to expect in the coming months

Kayak travel image of woman's feet on kayak

Kayak travel

Feeling overwhelmed trying to plan a trip with all the confusing pandemic travel guidelines? Our guide covers how to know where you can travel and what you should look out for.

Travel has been on all of our minds, and these days it’s a topic that brings some pretty strong emotional responses with it.

Where can I travel? What to expect and how to plan a safe and relaxing holiday

Review of Zorosy

Review of International Boots

Review of Zorosy 2

Review of Zazzle

Review of Tee2n1

Review of Villa Plus

Review of Staysure Travel Insurance

Review of Ringwood Pharmacy

Review of boohooMAN

Review of Seedsman

Review of UkuleleMate

Review of PITT BALM

Review of Trinity CBC

Review of Women's Bean Project

Review of Very Puzzled

Review of Deep Rooted Juice Co.

Review of fleekyfriday.com

Looking at the reviews that consumers have written on Trustpilot in 2020 and reflecting on the information that was shared in these reviews, what trends we saw emerge, and what it may tell us about the future. 

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What we learned from reviews in 2020

Review of SA Company

Review of Sock Fancy

Review of Green Monster Promos

Review of ThriftBooks

Review of Afterpay

Review of LendingPoint

Review of Castore

Review of Bags To Go

Review of Coolblue

Review of Thetablethub

Review of Swappa

Review of macs4u.com

Review of ScholarshipOwl

Review of Northcentral University

Review of Access Training Academies

Review of Learning with experts

Review of Perfect Cases

What consumers have revealed about back-to-school season in their reviews

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In this article, we’re looking at reviews consumers have left about their school year preparation purchases and some of the trends we’re seeing as consumers prepare for an interesting and unique school year. 

How to use location reviews to make local businesses better

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We’ve outlined three reasons you should make the most of our new Location Reviews feature along with some helpful tips to keep in mind along the way.

THUMBNAIL: How to use location reviews to make local businesses better

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Product review photos are here

We’ve launched product review photos which allow reviewers to enrich their review of a businesses’ product by sharing up to three photos with their review. 

THUMBNAIL: Product review photos are here